Competitive Benchmarking

Measure your brand among others in the competitive arena you occupy.
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Having no idea about the industry a company is a part of is almost like playing bulls-eye with a blindfold on. And, competing in a sphere with limited knowledge of competitors and their strategies puts a company in a very precarious position. Not every strategy of a company goes right and working in an environment of no external knowledge prove to be a gamble which may not pay very well. In hindsight, companies which have had valuable information relating to its competitors and the industry have been the ones most resilient and agile enough in terms of changes in strategy and flexible in introducing new processes and workflow. Competitive Benchmarking is a process that can help an organisation assess changes in the industry, track competitors and position itself to develop tactical manoeuvres.

Insights

Competitive Benchmarking study

Competitive Benchmarking

A large pharmaceutical client based in Europe involved DelveInsight to identify patient advocacy strategies of companies operating in the Pharma sector of the European Union, to benchmark their efforts against their competitors. [...]

Go to market strategy study

Go-To-Market Strategy

A medium pharmaceutical client based in United States with biosimilar commercial capabilities involved DelveInsight to identify commercial processes [...]

Competitive Intelligence study

Competitive Intelligence

A large client based in Europe involved DelveInsight to assist in assessing counter-intelligence strategies for them, after evaluation of their level of leakiness among middle and high-level employees. [...]

Assest prioritization study

Asset Prioritization

A mid-sized pharma client was working to develop their asset portfolio, and was interested to assess best possible asset for atrial fibrillation [...]

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